Freebird Badass wall clock

Freebird Badass wall clock by Progetti

A playful subversion of tradition, the Freebird Badass wall clock by Gerardo Marì for Progetti distills the irreverence of contemporary design into a singular, charismatic object. Here, the familiar silhouette of the cuckoo clock is reimagined: a bold wooden case—available in white, black, light blue, blue, or red—frames a dial discreetly defaced with the phrase “time for fun,” the handiwork of its resident anti-hero. The Freebird Badass perches atop the pendulum, sometimes as a tough character, sometimes with a punk attitude—a black hat and dark glasses or a sharp mohawk and spray can underscoring his defiant spirit.The pendulum, always black but shifting in shape, becomes a stage for the bird’s antics, whether he’s riding it as a seesaw or swinging from it with Tarzan-like bravado. Each detail, from the chromatic interplay of hands and dial to the non-toxic painted wood, is meticulously considered, balancing irony with craftsmanship. At its heart, a German-made quartz movement ensures precision, quietly animating the Freebird Badass wall clock’s understated rebellion. An object that challenges expectations, the Freebird Badass Progetti is at once a functional timepiece and a tongue-in-cheek commentary on the passage of time.

Progetti: design that reimagines time, space, and everyday life.

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